Now that you know how to use all of the tools, features and options within the Google Keyword Planner, it’s time for the last step: finding awesome keywords that you can optimize your site’s content around. The higher bid here, the more lucrative the traffic tends to be. Top of Page Bid: This is another great way to size keyword’s monetization potential. But it IS useful to see if a keyword has any commercial intent (after all, the more people bid on a keyword, the more potential there is for them to become a lead or customer). Instead, “Competition” is simply the number of advertisers that are bidding on that keyword. But the GKP will say that the term gets “10,000 searches per month”, which is kind of misleading.Ĭompetition: Like I mentioned earlier, “Competition” in the Google Keyword Planner has nothing to do with SEO. That’s because seasonal keywords (like “Halloween costumes”) may get 50,000 searches in October and 100 searches in May. Pro Tip: Watch out for seasonal keywords. (I’ll show you how to get more accurate search volume data in a minute.) However, keep in mind that this is a range… and not a super-accurate indicator of search volume. monthly searches: Pretty self-explanatory. Keyword (by relevance): This is the list of keywords that Google considers most relevant to the keyword or URL you typed into it.Īvg. Here’s what each of the terms in this section means: Best Backlink Checkers Discover best practices, get insights.10 Awesome Link Building Tools See which tools are worth it in 2023.Best Keyword Research Tools for SEO Discover best practices, get insights.Best Free & Paid SEO Tools We tested and reviewed 177+ free and paid tools.SEO Content Techniques to rank #1 in Google.Blog SEO Learn how to optimize your blog for search engines.Copywriting Discover best practices, get insights.Content Writing Tips, strategies and advanced techniques.What are Backlinks? Backlinks still play an important role.Link Building Strategies Learn how to build powerful backlinks with 170+ strategies.How to Get High Quality Backlinks 7 proven strategies for building high quality backlinks.Link Building for SEO An in-depth guide, complete with case studies.What Is SEO? For people that are new to search engine optimization.On-Page SEO Optimize for UX, bounce rate, search intent, and more.Technical SEO Technical SEO is still SUPER important in 2023.Internal Linking for SEO Key for any site that wants higher rankings in Google.How to Conduct an SEO Competitor Analysis Learn from your competitors’ success.Keyword Research for SEO Exactly how to do keyword research in 2023.The Complete SEO Checklist Covers technical SEO, On-page SEO, and keyword research.How to Create an Effective SEO Strategy Learn exactly how to create a strategy, step by step.
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